Plum: Designing a personality in robo advisors

11th March 2021 • 28min watch

In episode 90 of Homescreen, 11:FS’s Will Jones & Ali MacManus are joined by Jess Williams (@Jess_P_Williams), Growth Product Manager at Plum (@withplum) to talk about some of the keys to success when designing a personality for financial products.

We take a closer look at:

✂️ The Plum splitter

And lots more,

Hope you enjoy the episode!