Your competitors are evolving constantly.
With thousands of recordings of end to end user-journeys from fintech and financial services companies across the globe, it’s never been easier to sharpen your competitive edge.
Sharpen your product team’s competitive edge
Speed up your time to market by basing your product strategy on proven, tested success stories, rather than spending time reinventing the wheel.
Discover new solutions
Justify your decision-making and support your solutions with rich user research from leading fintechs.
Leverage our expertise
Access exclusive UX reports and updates on the latest product releases, magnifying your ability to innovate at scale.
2000+ user journeys and counting…
2500+ fintech journeys
Our international panel of real customers provide us with hundreds of user journey recordings every month. We are constantly adding new content and updating old research.
Pulse contains analysis of the leading brands around the world, whether that’s in European, US, or Asian markets. It’s never been easier to gain insights into geographies that were previously hard to reach.
The research team focuses on financial product journeys, but also draws in many of the best e-commerce and technology platforms which provide valuable lessons in best-practice product design.
Pulse is used by the world’s leading banks and fintechs to stay ahead of the competition and improve the speed and quality of their product releases. Whether you’re a product manager, a designer, or a researcher, Pulse is the tool for you.
UX and Design
See how other teams are solving the same problems you’re facing.Read more
Research and Strategy
Keep on top of market trends with rich, insightful competitor analysis via a next generation research platform.Read more
Identify the leading products in the market and learn from the best.Read more
It’s expensive, time-consuming and heavily regulated. It’s an industry that’s seen little change in hundreds of years and populated by those who are mostly…
We say it a lot, because it’s true: digital banking is only 1% finished. We understand all too well that it can be easy to forget. This is an industry that we…
People are managing their money using digital tools and services. As many as 70% of UK consumers now use a phone app to keep track of their money, according to…
11:FS Pulse is an incredibly well organised and comprehensive research tool. If you are a designer working in fintech you should be begging to get an invite!
We have seen great value from the video walkthroughs of end-to-end customer journeys on the 11:FS Pulse platform. The ability to gain direct access to a large breadth of content, further benefitted by the slick UI that lets you filter information across a growing number of categories, has dramatically reduced our lead times in getting relevant and insightful content to stakeholders.
It’s great, when we start thinking about new product features as we do every day, it’s difficult to get that first reference point to see what good and bad looks like. 11:FS Pulse allows us to see that. Standing on shoulders of giants!
11:FS Pulse enables easy access to a breadth of incredibly useful content. It enables you to research potential partners, evaluate competitor products, and get up to speed on innovation across the globe. This is a great tool for anyone looking to stay on top of fintech trends.